Social advertising

Meta and Pinterest campaigns that fit alongside everything else we run.

Facebook, Instagram and Pinterest ads managed as part of the same account strategy as your Amazon, Google Ads and marketplace campaigns — not a separate silo with its own budget logic.

Platforms we run

Each managed for how that platform's audience actually shops.

MetaFacebook & Instagram campaigns, catalogue and retargeting ads
PinterestShopping and standard campaigns for a visual-search audience

What's included

Set up, creative and ongoing management for both platforms.

Meta Ads (Facebook & Instagram)
  • Campaign setupObjective, structure and budget set around what the account is actually trying to achieve.
  • Audience targeting & retargetingCustom and lookalike audiences, plus retargeting for site visitors and past buyers.
  • Catalogue & dynamic adsProduct catalogue connected for dynamic ads that update automatically with stock and pricing.
  • Pixel & Conversions APITracking set up correctly so results aren't undercounted as third-party tracking keeps changing.
  • Creative testingOngoing testing of ad formats and creative rather than running one set indefinitely.
Pinterest Ads
  • Shopping & standard campaignsCampaign types matched to whether the goal is direct sales or discovery.
  • Catalogue integrationProduct catalogue connected for Shopping ads on Pinterest.
  • Keyword & interest targetingTargeting built around how people search and browse on a visual platform.
  • Creative for a visual platformPins designed to perform in a feed people browse for ideas, not just offers.

Frequently asked questions

Do you run Meta and Pinterest Ads together, or separately?

Either — some clients run both as complementary channels, others want just one. We scope it to where your customers actually are.

Can you set up the Meta Pixel and Conversions API for us?

Yes — Pixel and Conversions API setup is part of the service, which matters more than ever with iOS tracking limitations affecting standard Pixel-only data.

Do you build the ad creative, or do we need to supply it?

We can do both — use creative you supply, or run creative testing ourselves to find what converts, depending on what you'd rather own in-house.

Can you connect our product catalogue for dynamic ads?

Yes — catalogue and dynamic ads setup on Meta, and shopping campaigns on Pinterest, both run from the same product feed we manage for your other channels.

What budget do you recommend to start testing Meta or Pinterest Ads?

It depends on average order value and catalogue size — we'll recommend a realistic testing budget once we've seen your numbers, rather than a one-size figure.

Want Meta or Pinterest running alongside your other channels?

Tell us what you're already running elsewhere and we'll tell you where Meta or Pinterest actually fits.