Shopify stores designed to convert and built to last.
Launching a new store, or moving off another platform? We handle design, development and migration as one project, so nothing gets lost between the designer, the developer and whoever is moving your catalogue.
Each one works better when the same people handle all three.
What's included
From the first wireframe to the day the old store switches off.
- Store design & UXLayouts built around how your customers browse, compare and buy, mobile first.
- Theme customisationTailoring a theme to your brand rather than dropping a logo onto a template.
- Product & collection pagesThe pages that do the selling, designed for clarity and conversion.
- Brand-consistent visualsTypography, colour and imagery kept aligned with your existing brand.
- Custom theme developmentBespoke sections and templates when a stock theme isn't enough.
- App selection & integrationChoosing and configuring the apps the store genuinely needs, and leaving out the rest.
- Custom functionalityBespoke features, forms and integrations with your other systems.
- Speed & performanceLeaner code and media so pages load quickly on every device.
- Payments, shipping & marketsGateways, carriers, tax rules and currencies set up for each country you sell in.
- Platform migrationMoving to Shopify from platforms such as Magento, WooCommerce or BigCommerce.
- Products, customers & ordersCatalogue, customer records and order history mapped and moved across.
- SEO-safe migrationURL mapping and 301 redirects planned so existing rankings carry over.
- Testing & go-liveCheckout, payments and integrations checked before the switch, with the cut-over planned in advance.
- Post-launch supportMonitoring and fixing what turns up in the first weeks after launch.
Shopify SEO
Shopify handles a lot of SEO basics out of the box, but a store still needs work to be found: duplicate URLs, app-heavy themes, thin collection pages and a fixed URL structure all hold stores back.
We audit and fix the things that actually limit a Shopify store's search visibility, and build the pages that turn that traffic into sales.
- Theme and Liquid checks for canonicals, meta robots and heading structure
- Collection and product page optimisation at catalogue scale
- Structured data so products can show price, stock and reviews in search
- Speed work: apps, scripts, fonts and images, measured against Core Web Vitals
- Duplicate URL controlHandling collection-path product URLs, filtered and tagged collection pages, and pagination so ranking signals are not split.
- Theme & Liquid auditFixing canonical tags, noindex rules, heading hierarchy and template issues inside the theme code.
- Speed & Core Web VitalsRemoving app bloat, deferring scripts and sizing images so pages load fast on mobile.
- Sitemap, robots & redirectsReviewing the generated sitemap and robots rules, and managing 301 redirects for removed or renamed pages.
- Collection page SEOTitles, descriptions and useful intro copy for the pages that capture most category searches.
- Product page SEOSearch-led titles and descriptions, sensible variants, image alt text and internal links.
- Structured dataProduct, offer, review and breadcrumb markup that matches what is visible on the page.
- Navigation & internal linkingMenus and links that pass authority to the pages that earn revenue.
- Blog & content strategyBuying guides and answers to the questions shoppers ask before they purchase.
- Markets & hreflangSetting up international stores so the right country version ranks in the right market.
- Merchant Center alignmentKeeping product data consistent between your store, your feed and Google Shopping.
- Migration-safe SEOURL mapping and redirects when you move to Shopify from another platform.
How a Shopify project runs
Scope
We agree what the store needs, what's being migrated, and what can wait for a later phase.
Design
Layouts and key pages are designed and signed off before any development starts.
Build & migrate
The store is built and your data is moved across, with a review at each stage.
Launch & support
We manage the go-live, then stay on to fix and fine-tune once real customers arrive.
Frequently asked questions
Do you build new Shopify stores or only redesign existing ones?
Both — new store builds from scratch, and redesigns or rebuilds of existing Shopify stores that have outgrown their original theme or app set.
Can you migrate our store from Magento or WordPress/WooCommerce to Shopify?
Yes, migration is one of our three core Shopify services, including product data, orders history, and redirects so you don't lose SEO rankings.
Do you build custom themes or use existing Shopify themes?
Both, depending on budget and brand needs — customised existing themes for faster turnaround, or fully custom builds for stores that need something no template offers.
Can you connect our Shopify store to Amazon or other marketplaces?
Yes — we manage the feed and inventory sync between Shopify and the marketplaces we run for you, so stock and pricing stay consistent.
Do you offer ongoing Shopify support after launch, or only the build?
Both — a one-off build, or ongoing development and maintenance afterwards, including app updates, speed and conversion fixes.
Is Shopify good for SEO?
Shopify covers many basics automatically, such as an XML sitemap and canonical tags, but stores still need work on duplicate URLs, page speed, collection and product content, and structured data to rank well.
What are the most common Shopify SEO problems you fix?
Duplicate product and collection URLs, slow themes weighed down by apps, thin or missing collection page content, weak product titles and descriptions, and redirects that were missed during a migration.
Planning a new store, or a move to Shopify?
Tell us whether you need a design, a build, a migration, or all three, and we'll tell you where to start.