Training that works on your own accounts, not a demo.
We train students, freelancers and teams on Amazon Ads, Google Ads, Meta Ads and advanced SEO, hands-on, using real campaigns and data so the skills stick.
Enquire about training
Tell us what you want to learn. We reply within one business day with batch, format and fee details.
Taken alone or combined, depending on what your team already knows.
Learn it step by step
Learning on your own, as a student or career-switcher? Our dedicated courses take you from the basics to a finished project, with live sessions, real work and an enquiry form on each page.
Learn SEO
Keyword research, on-page, technical SEO, link building, eCommerce SEO and AEO/GEO.
Learn Amazon Advertising
Sponsored Products, Brands and Display, ACoS and TACoS, reporting and scaling.
Learn Google Ads
Search, Shopping, Performance Max, conversion tracking and optimisation.
What's covered
Each track is built around your accounts, your budget and your team's current level.
- Campaign structureBuilding Sponsored Products, Brands and Display campaigns around how your catalogue is organised.
- Keyword & bid strategyFinding and prioritising the keywords worth bidding on, and setting bids with intent.
- Reading the reportsMaking sense of search term, placement and advertised-product reports.
- Optimisation routineA repeatable weekly routine for reviewing and adjusting live campaigns.
- Search & Shopping setupStructuring Search and Shopping campaigns around your products and margins.
- Performance MaxSetting up and feeding Performance Max campaigns correctly.
- Conversion trackingGetting tracking set up correctly so decisions are based on real data.
- Budget & bid managementAllocating budget across campaigns and adjusting bids with confidence.
- Campaign & audience setupStructuring campaigns, ad sets and audiences for Facebook and Instagram.
- Creative testingRunning structured tests across creative, copy and placements.
- Pixel & eventsSetting up tracking so campaigns can be optimised and measured properly.
- Scaling what worksSpotting winning ads and scaling spend without losing performance.
- Technical SEOCrawlability, indexing, site speed and structured data, explained and demonstrated.
- On-page & contentOptimising pages and planning content that targets real search intent.
- Link building & authorityBuilding the case for links and tracking what's actually working.
- Measuring resultsReading rankings, traffic and conversion data to judge what to do next.
How a training engagement runs
Assessment
We review your current accounts and team skill level to decide what the training needs to cover.
Curriculum
A curriculum is agreed for the track or tracks you need, in the order that makes sense for your team.
Hands-on sessions
Live sessions run against your own accounts and data, not a generic demo account.
Ongoing support
We stay reachable after the sessions end, for questions that come up once your team is working solo.
Frequently asked questions
Who is this training for — beginners or people already running campaigns?
Both tracks exist — foundational training for teams starting from scratch, and advanced sessions for people already running Amazon, Google or Meta Ads who want to go deeper.
Is the training delivered in person, live online, or self-paced?
Live, delivered online or in person depending on location — built around your team's actual accounts and data rather than generic slides.
Can training be customised to our industry or current ad accounts?
Yes — we typically build sessions around your own Amazon, Google or Meta accounts so the team is learning on real data, not a hypothetical example.
Do you train in-house marketing teams, or only agencies?
Both — in-house teams who want to bring management back internally, and agencies or freelancers wanting to add Amazon, Google, Meta or advanced SEO skills.
What's covered under 'advanced-level SEO training'?
Technical SEO diagnostics, content strategy, and the agentic/ongoing SEO management approach we use on client accounts — not just keyword basics.
Want your team trained on Amazon, Google, Meta or SEO?
Tell us which tracks you need and the level your team is starting from, and we'll put together a curriculum.